Reputation is everything for an independent school. It is therefore a critical consideration in all aspects of the advice which we provide to schools, whether in connection with a high profile crisis or more private issues relating to pupil discipline or a parent complaint.
It is possible to mitigate the risk of matters being propelled into the public domain, and we regularly advise schools on helpful ways to manage data, information and communications.
Where matters do attract press attention, it is possible to influence the manner in which the school is presented, for example in communicating positive messages regarding the school’s handling of the matter. Our team is experienced in working with schools and specialist PR agents to ensure that reputation is preserved and promoted.